between breast feeding and writing content plans w/ meta ai

in this edition, i'm sharing:
- six weeks postpartum
- meta ai content hack
- i am guilty

six weeks in. the struggle is real - somewhere between not killing the baby and not letting the baby kill himself. between breastfeeding and pumping. between being completely sleepless and accidentally slipping into a deep sleep. between learning who he is and realizing how much he’s teaching me. i’m still trying to figure out how to redefine myself. because i’m changing every day - sometimes because of something new i’ve learned, sometimes just because of hormones, and sometimes because of what these broken sleep cycles are doing to my brain. i feel like i’m rebuilding myself in slow motion, while everything around me keeps spinning. life doesn’t pause. not even for this. i’m evaluating job offers. i’m still working on my own projects. in the back of my mind, i’m already trying to map out how i’ll balance work and mom-life. how i’ll be two people in one day. how i’ll keep parts of myself alive while raising a whole new human.

META AI IS YOUR NEW CONTENT CHEAT CODE

meta just dropped its new ai, and here’s your branding hack: meta ai was trained on user behavior across facebook, instagram, and more - which means it knows what people actually engage with. this isn’t just a fancy chatbot. this is a goldmine of content psychology. now you can use this ai to generate content ideas that are already aligned with what your audience responds to. captions that stop the scroll, posts that get saves, replies that start real conversations - all based on behavior data from one of the biggest social platforms in the world. instead of guessing what will work, ask meta ai. it’s like having a full-time strategist in your pocket, trained on billions of real interactions. don’t just post - post smarter.

the good || meta ai is finally available in germany - it passed gdpr/dsgvo. it’s a powerful tool for social media creativity, helping you generate ideas and content fast. the bad || like pretty much every ai, it’s trained on “stolen” data - user behavior collected without clear consent. the ugly || we still don’t know where all this is going. and that unknown? kind of the scariest part.

learn to use it. learn to understand it. and learn to challenge it.

NOTE2SELF

when i thought pregnancy made me lonely - or made me feel lonely - i was not prepared for what the first weeks postpartum would be like. especially when your partner leaves the house. when he’s still free to move. when you become the always-open, always-available milk bar. little did i know. i’m limited in seeing friends, because i still have to take care of the baby’s immune system. i have to respect his time frames. because now he tells me how much time i have - from one nap to the next - with feeding, playing, awake time all squeezed in. and mostly, it’s not longer than two hours. and never make it in time again.

in all this time, in all these years, in every project, nothing has ever demanded this much from me - while leaving me this unsatisfied. because i’m someone who is trimmed by success. i like progress. i like results. and now i see the process, step by step, but it’s so slow. and with hurting nipples, it’s hard to say, “oh my gosh, i love to nourish my baby.” most of the time, it’s just like: fucking hell, i have to go through this again, i just did one hour ago!

then the guilt kicks in. the guilt of not being enough. the guilt of not doing it well enough. the guilt of maybe not giving the baby what he needs. it’s a struggle i have to fight - mostly on my own. even though i know this is how women feel. i‘m not alone with this but i am.

HOW TO WORK W/ ME

i'm planning my comeback for MAY 2025. if you're in need of a creative lead w/ a focus on emerging tech. i offer workshops, speeches, and consulting. you can also reach out for support in personal branding and entrepreneurship. and i will take some bookings for stages too. see my references via dajanaeder.xyz 

BITS & NUGGETS to make u SMARTER

• postpartum is hard, but “the book you wish your parents had read” feels like therapy to me.

• probably one of my most honest and deep interviews (german) ever w/ my friend anastasia umrik about my life, my drive and my work - 9 months pregnant. spotify / apple podcast / youtube

you made a powerful decision for yourself by reading RE:FRAME to the end. let’s turn that power into action - add five more in: five forwards to friends, five shares, or simply your five mins of reflections. your next step matters.